Reason 1: The quality and design of the new homes here.

Charnwood is a new, boutique development of elegant three-bedroom apartments in the highly-sought after residential area of Finchley, N3. This award-winning developer is known for quality, fine design and attention to detail, and the homes here have been well-planned and benefit from exquisitely crafted kitchens, bathrooms and living spaces.

Reason 2: The development is on a fashionable and traditional road.

Located on Beechwood Avenue, one of the most desired locations in Finchley and featuring period properties, Charnwood is being built in a style to fit in seamlessly into its surroundings. “Buyers will have the best of both worlds – a traditional road and a brand-new home,” says Jason.

Reason 3: It offers contemporary apartment living.

Charnwood endorses this developer’s acclaim for creating quality contemporary apartment living that closely replicates living in a house. Jason adds: “Apartment blocks are designed to look like a house, with the ethos carried through internally. Our apartments are larger than average, with spacious rooms throughout, extra-high ceilings and halls that are especially large. All of which can be found at Charnwood.”

Reason 4: Generous interiors.

The ground- and first-floor apartments range from 1,507 sq ft to 1,530 sq ft and the second-floor penthouse spans 2,736 sq ft. These figures exclude any balconies, terraces or gardens, dependent on plot. With kitchen worktops and storage units are set in one corner of the open-plan living area, leaving plenty of room for an island with hob and breakfast bar complemented by a large floor space to lay out dining and lounge furnishings according to taste. There’s plenty of storage space too, including cupboards, utility spaces, and built-in wardrobes/dressing area to bedrooms.

At the front of the property is gated parking for up to eight cars and there are 10 secure cycle storage spaces.

Reason 5: Luxury touches.

There are numerous details that potential buyers may not find on other comparable properties. There’s lift access to all floors – not every development offers those, especially in a three-storey building. Full-width bi-fold doors to balcony/terrace means great accessibility when open, and plenty of natural light when closed. With technology, there’s multi-room audio (fitted into principal rooms with wiring for others), along with security and video entry. Tiling, flooring, worktops and appliances throughout are high-quality, with bespoke details such as architraves and skirting boards.

Reason 6: Heronslea has a talented team.

Whichever of its developments you are interested in, Heronslea has a talented in-house team from designers, architects to landscapers who all share the same vision and enthusiasm for creating the “unmistakable Heronslea feel”.

Reason 7: The company is highly regarded in the housebuilding industry.

Established in 2002, Heronslea is a family business, specialising in building prestigious new homes in north London and Hertfordshire. The company takes pride in each and every home they build, comments Jason: “We have built up a strong reputation and solid customer base over the years. Our professional expertise in all aspects of building bespoke new homes is unrivalled and we pride ourselves that as smaller developers we are able to provide a personalised service.”

Reason 8: Heronslea builds award-winning homes.

A testament to its industry standing, Heronslea Group has enjoyed many award wins over the years including Best Development in Hertfordshire, Best Apartment in Hertfordshire and Apartment Scheme of the Year.

Reason 9: There is a focus on prime locations.

“Heronslea build in the prime locations and the super suburbs of North London and Hertfordshire,” says Jason. There are currently properties available in places such as Stanmore, Mill Hill and Hadley Wood.

Reason 10: Trademark design.

He concludes: “Heronslea are innovative with both design and specification, using contemporary or classic designs depending on the market and location. Show homes, which are designed by the in-house interiors team showcase homes perfectly and are often reserved as soon as they are launched.”

This can be seen first-hand among the developer’s current collection of new homes – The Project in Mill Hill and The Ridings in Patchetts Green are both examples of modern architecture, while the 22 units of its Bushey Hall Road in Bushey and the seven at Hillside Manor in Harrow Weald are set within period-influenced exteriors which nod to their surrounding areas.

Prices at Charnwood currently at £1.299m, with the penthouse already sold off-plan. Find out more by calling selling agents Debbie Ingram on 020 8458 7040, or visit Please tell the team there you heard about it through


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